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About · Independent design studio · 01—26

Small studio.
Sharp ideas.
Real craft.

Start a project

Horizoners is an independent design studio led by Ruslan Subbota — brand, web and motion design for founders with a point of view.

Who we are
One designer’s taste, a studio’s discipline and a founder’s urgency.
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Years helping founders sharpen their first impression.

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Projects delivered across identity, product and web.

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Client satisfaction, built through repeat collaboration.

01 / The studio

DESIGN THAT
SOUNDS LIKE YOU.

Disciplines
Brand identity, websites, motion design
Led by
Ruslan Subbota
Say hello
ruslan@horizoners.design
Horizoners started as a one-person studio and grew into a small, senior team that stays close to the work.

We design brand identities, websites and motion for founders and growing businesses that want to look as serious as they are. Every project is led by a senior designer — no hand-offs, no account layers.

Over 11 years and 300 projects we have learned that a distinctive brand is a system, not a logo: it shows up consistently in the product, the website, the pitch and the motion that carries them. Explore our selected work or see how our design services help businesses grow.

02 / Case studies

THINGS WE’VE SET
IN MOTION.

VH Atelier Collective — photography portfolio website shown on a desktop monitor
01 / 06

VH Atelier Collective / 2026

Photography portfolio website
EasyMate AI — SaaS website for coaches and consultants shown on a laptop
02 / 06

EasyMate AI / 2026

SaaS website for coaches & consultants
AALI Consulting — tax and finance website redesign shown on a MacBook
03 / 06

AALI Consulting / 2026

Tax & finance website redesign
VH Atelier photography website on MacBook mockup
04 / 06

FOUNDRY / 2024

Editorial campaign system
Reconext logo, white on black
05 / 06

KINDRED / 2024

Visual language + website
XCHANGE360 fintech website redesign — mobile screens on iPhone mockups
06 / 06

XCHANGE360 / 2026

Fintech website + design system
02 / How we work

FOUR RULES WE
DON’T BEND.

01

Clarity first

Strategy comes before style, every time.
02

Built as systems

Reusable design your team can carry on.
03

Purposeful motion

Movement that explains, never distracts.
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Senior attention

You work directly with the designer.
03 / Client testimonials

TRUST,IN
THEIR WORDS.

Complex client projects
Patient, responsive and solution-oriented — he keeps delivering polished, high-quality work on complex projects with evolving requests and multiple rounds of revisions.
Web design project
I could not believe the speed and quality of work he was able to do for me. He was incredibly responsive, accurate, and detail oriented.
About 20 projects
I think I've done about 20 projects with Ruslan over the past 2–3 years. He consistently delivers creative web solutions that exceed client expectations.
Multiple projects
One of the best, a rare gem! He treats projects from small to large with the same diligence and respect, and delivers quality, timely work.
Website redesign & upgrade
In his hands our website transformed from one that was arguably below industry standards to one that now exceeds them — innovative and user-friendly.
Tight-deadline project
We were on a tight timeline, and they delivered everything quickly without compromising quality. Responsive, easy to communicate with, and focused on the finish line.
DRAG TO EXPLORE
04 / About the studio

Questions,
answered.

You work directly with Ruslan Subbota, the founder and lead designer, supported by trusted specialists when a project needs them.

Brand identities, websites and digital systems, plus motion design — for founders and growing businesses.

Yes. The studio works remotely with clients worldwide and keeps communication simple and clear.

Most brand and website projects take four to eight weeks, depending on scope and how quickly feedback arrives.

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